At the Good Deals + Beyond Good Business event this year, four pioneers talked how they are using music as a tool to break down barriers and change lives for the better at a workshop hosted by the British Council.
Four speakers from Brazil, the UK, Pakistan and the US explained how music is enabling them to take on issues in their countries including homelessness, violence and social divide.
According to Becky Schutt, head of Developing Inclusive and Creative Economies at the British Council, the speakers "demonstrated that music, human expression, creativity, community cohesion and social change are so beautifully intertwined that there is no need to silo the function of music into its 'intrinsic' versus 'instrumental' purposes."
The four speakers include: Bridget Rennie, co-executive director at Streetwise Opera (UK), DJ Bola, of A Banca (Brazil), Zeejah Fazli, CEO and president of FACE (Pakistan), and Mark Johnson, founder of Playing for Change Foundation (US).
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Rivaayat is an initiative by Shri Ram College of Commerce, Delhi to revive various dying art form and solve innumerable problems faced by the artisans. Rivaayat began with reviving a 20,000-year-old art form of pottery that is a means of survival for 600 families residing in Uttam Nagar, Delhi.